Marketing to Millennials
Presented by thinkLA in cooperation with the USC Master's of Human Behavior program and SoCal AMA.
Millennials are different. They communicate differently, distrust marketing, rely on their peers, and love brands that help them express themselves uniquely. Our presenters will provide cutting-edge research and case studies on successful Millennial marketing strategies and campaigns.
Who Should Attend
Anyone engaged in marketing to or studying this segment.
Jana Steadman, Director, Audience Research, MTV Networks. Download bio
Brett Whelan, VP, Director of National Broadcast, Initiative. Download bio
Kelly Schoeffel, Strategy Director, 72 and Sunny. Download bio
Eric Johnson, CEO, Ignited.
|6:30 PM||Registration Opens / Networking Reception|
|7:30 PM||Program Begins|
|9:20 PM||Final Comments|
|9:30 PM||Event Concludes|
All registrants must LOG IN to purchase tickets. Click here to log in.
Paid/Active Members will receive the member rate at check-out.
Registration closes on 5/25/12 at 5:00 PM PDT.
(Event may sell out prior to registration deadline)
|Individual||Member||Non-Member||At the Door|
USC students and SCAMA members: use your discount code to receive special pricing!
USC Alumni: A discount code may be available through your local USC Alumni Club.
Not a member?
Parking Structure D can be accessed through Gate 4 located on Jefferson across from the Shrine Auditorium, between Figueroa and Hoover.
Cancellation & Return Check Policy
To cancel an event registration and to receive a full refund you must contact our office by Friday, May 25th at 5:00 pm PST. No refunds will be issued after this time period. Please contact Jamie Freiburghouse at jamie@thinkLA.org to cancel or for any registration questions.
A $15 Return Check Fee will be assessed on any dishonored checks.
Tell your friends you are going! Tweet along: #tlaMillennials
University of Southern California - Davidson Conference Center - Embassy Room
3415 South Figueroa Street
Los Angeles , CA 90089