thinkLA Mobile Breakfast
Event Description
Defining Mobile
Mobile is continuing to grow at an unprecedented rate. But how is mobile defined and where is it going? How do companies get ‘mobile ready’ and embrace a marketing philosophy of ‘mobile first’? We’ll begin with a veteran in the space, who will provide an informative and entertaining view of the state of the industry. Three areas central to mobile media’s growth – following the consumer (social), the use of commerce, and entertainment – will be explored by mobile experts with cutting-edge case studies. Join 600+ of your colleagues to learn what’s new and noteworthy, get hands-on with mobile technology and apps at an Expo Fair, and network.
Sponsored by
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Expo Fair |
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Expo tables are still available! 
Who Should Attend
A must for anyone in marketing, advertising, programming and production...the future is mobile!
Host
Joao Machado, Director of Mobile - Airwave, OMD
Scheduled Speakers
Adam Bain, President of Global Revenue, Twitter
Alastair Green, Executive Creative Director, Team One
Paul Longhenry, Vice President and General Manager, Global Business Development, Tapjoy
Brian Morel, Head of Mobile Sales , Amazon
Rob Samuels, Director of Mobile, Discovery Communications
Please note that speakers and schedule are subject to change
Event Schedule
| 8:00 AM | Registration opens / expo fair opens |
| 8:30-9:00 AM | Breakfast/networking |
| 9:00 AM |
Welcome |
| 9:15-9:35 AM | State of the Industry Joao Machado, Director of Airwave, OMD |
| 9:35-10:55 AM | Deep dives/case studies: Consumer/Social, Commerce, Entertainment |
| 10:55-11:00 AM | Looking ahead in mobile |
| 11:00-11:30 AM | Panel discussion/Q&A |
| 11:30 AM-12:00 PM | Program concludes; expo fair re-opens |
Registration
Registration is closed.
Cancellation & Return Check Policy
To cancel an event registration and to receive a full refund you must contact our office three business days (by 5:00pm) prior to the event date. No refunds will be issued after this time period. Please contact the thinkLA office at info@thinkLA.org to cancel or for any registration questions. The last day to cancel and receive a full refund for this event is Friday, July 13, 2012 at 5:00 PM PST. A $15 Return Check Fee will be assessed on any dishonored checks.
Tell your friends you are going!
Location:
Hyatt Regency Century Plaza
2025 Avenue of the Stars
Los Angeles
,
CA 90067