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Course Description
Mobile 101 is a new seminar offered by thinkLA, specifically for the advertising and marketing industry. This seminar is a high level overview of the mobile advertising and marketing landscape. The course is designed for any advertisers and marketers to understand and learn the basics of mobile marketing and current trends.
Course Outline
- The Mobile Landscape
- The Mobile App-ortunity
- The Tablet Explosion
- The Mobile Opportunity
- Mobile Video Growth
- Mobile Reporting and Analytics
Who Should Attend
Advertising, media or marketing professionals interested in mobile.
Instructor
The class is taught by Joao Machado, Director of Mobile, Airwave, OMD.
Guest Speaker: Brian Morel, Strategic Account Director, Mobile, Yahoo! Mobile
Course Schedule
| 6:30 PM - 7:00 PM | Registration / Networking (light dinner provided) |
| 7:00 PM - 9:00 PM | Seminar / Q&A |
| 9:15 PM | Networking / Depart |
Registration
Registration is open. Please click the registration link on the upper right of the page to get started.
Members must be logged in to receive the discount. Click here to log in.
Pricing
Registration closes on 11/11/11 at 5:00 PM PST.
(Event may sell out prior to registration deadline)
| Individual | Member | Non-Member |
| $15 | $25 |
Not a member?
Cancellation & Return Check Policy
To cancel an event registration and to receive a full refund you must contact our office by close of business (5:00 PM) no later than three business days prior to the event date. No refunds will be issued after this time period. Please contact Victoria at the thinkLA office at victoria@thinkLA.org to cancel or for any registration questions. The last day to cancel and receive a full refund for this event is Thursday, November 10th, 2011 at 5:00 PM PST. A $15 Return Check Fee will be assessed on any dishonored checks.
